Gift Finder
Multisite Banners
Partnership Banners
Gift Finder Feature Implementation
Designed and launched a new interactive Gift Finder feature to help customers discover the perfect dress based on their body shape.
Research on industry-leading functionality informed a four-step guided process. The final design utilized the brand’s pastel palette and custom-drawn dress illustrations to ensure a fresh, highly engaging, and directional customer experience.
Responsive & Targeted Product Banners
Designed and developed a system for product window banners prioritizing bold photography and fluid responsiveness across all device widths.
Simultaneously, created diverse Apple promotional banners tailored for specific customer journeys and A/B tested through multivariate analysis, ensuring high clarity and conversion across various site placements.
